Thursday 6 May 2010

Evaluation Question 1 - In what ways does your media product use, develop or challenge forms and conventions of real media products?

The opening scene to a movie can be vital. Some people judge a movie on the first two-three minutes so it is very important that it is captivating and interesting, leaving the viewer wondering what is going to happen next but without giving away too much of the storyline.
   My movie has used these in the way a real media production would to create a professional looking opening scene. We built suspense by having the burglar slowly creep throw the house and not using any background music. Then, we leave the viewer with a question. Who is the burglar and why are the boys so worried?  A way in which we may of challenged these conventions is by using the sped up travelling sequence. In my experience of movies this is used sometimes, but hardly ever in the first few minutes.It gives us time to clearly show who is starring in the movie, and the movies name via titles (another convention we have used). This scene was also made to play double speed to give the intro an energetic and jolty feel, getting the viewer excited for what is coming next.
   The use of other quiet standard techniques were used, such as match-on-action when the girl is getting out of her car and ringing the door bell. We also tried to include some graphic matches. When the scene filmed from the floor is facing the light, we tried to fade that in with the lights on the street to make it flow smoothly and make the viewer less aware that it has actually be edited.
   Another way we have tried to challenge the normal conventions of media is in the choice of music. We wanted to use something that really fitted what our movie was going to be about, and Poppa Wheelies Hood Mode was the perfect choice. Movies that are (loosely) in the same genre as ours usually use much older music, such as the Clash, Iron Maiden, Dead Kennedys etc. We wanted ours to feel more modern and appealing to a slightly younger audience.

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